The Brief
Highlight key products for Black Friday—final assets will be used globally in retail stores and all digital touchpoints.
Execution
A premium laydown that highlights Nike's Black Friday products.
CREDITS
Design Director: Dan Peters
Photographer: Jim Golden
Art Director: Esther Chang
Photo Assistant 1: Jeff T Smith
Photo Assistant 2: Rachel Ruttle
Digital Tech: Rob Perry
Producer: Kim Johnson
Lead Stylist: Marcus Fischer
Support Stylist: Andra Henry
Art Department: Sarah Freel
Production: Schawk
Senior Designer: Rhett McMullen
Nike Design Director: Kelly Letourneau
Nike Producer: Penny Steinmann
Retouching: Happy Finish